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Impress Your Customers With These 3 Simple Website Tricks

In business, first impressions always matter. They are the basis of what you expect from that person or place of business. Striking up a good first impression with your ideal customers is extremely important, and that cannot be emphasized enough.

Make a Good First Impression

Whenever I look through the internet looking for products I need, the first impression I get determines whether or not I go through with them. A website filled with intrusive ads, not-so-nice web design and grammar mistakes doesn't really encourage me to buy their product. Here's an example:

An example of a not-so-well designed website.
An example of a not-so-well designed website.

In the example above, the website has plenty of points for improvement.

For example, the name of the product is designed to target specific keywords for SEO. Keywords such as "Leather", "Bag", or "Couture". While this is a great tactic, it doesn't build quality or trust with the customer. There's also multiple other points, such as grammar and ad placement.

A good example of a well designed website.
A good example of a well designed website.

Above is an example of a well thought out example. A neatly displayed product with a well thought out design. The name of the product is neatly displayed, the descriptions are worked out well and there are no intrusive ads.

Below we'll talk about 5 important aspects when designing and building your website which will improve the overall experience.

A Good Design Will Go A Long Way

Making sure your website design is fluid and keeping up with current design trends is a great way to make sure your website keeps on working for you

An Example of an Outdated Website
An Example of an Outdated Website

Keeping your website updated will go a long way. Monthly checks on your website is a quick an easy process, and rarely needs a website developer or a web design expert to do it for you.

A Convenient Helping Hand Will Attract More Ideal Customers

Picture this: You want to inquire about a certain product or service on a website, but they don't offer any immediate contact or support. You'd have to go through a whole email thread or call up their customer service hotline.

To fix this, businesses have implemented a simple fix: adding a live chat button.

An example of a Live Chat Widget on a Website
An example of a Live Chat Widget on a Website

With a Live Chat implementation, ideal customers will have a better time seeking support and asking a question, instead of going through a whole process.

Likha Studios is partnered with Tawk.to, a leading Live Chat software for businesses. Reach out with us for more details.

Likha Studios is a Tawk.to Partner and Affiliate

Adding these three simple website tricks can enhance your online presence and impress your customers.

Whether you're a seasoned website developer or new to the digital landscape, optimizing your website with engaging visuals, intuitive navigation, and personalized content can make all the difference.

By implementing these strategies, businesses in New Brunswick, Canada can stay ahead in the competitive digital market and effectively attract and retain customers.